＂Property+Pension＂ delivers services to the door of the elderly

Our reporter Zhang Weitao.

Zeng Wen is a staff member of Xingchen Garden Property Company in Gangkou Town, Zhongshan City, Guangdong Province. Since 2022, he has a new identity-the head of the residential property pension service project department, leading a working team of more than 10 people and linking volunteers to provide a series of home care services for the elderly in the residential area. Zeng Wen feels that the implementation of the new model of "property+aged care service" not only sends the caring service to the doorstep of the elderly, so that they can get more timely help, but also makes the relationship between the property and the residents in the community more harmonious.

In April, 2022, Zhongshan City actively explored a new model of home-based community-based aged care service, and piloted "property+aged care service" in three communities, giving full play to the advantages of property resident in the community, close to residents and quick response, effectively solving the care problems of the elderly, empty nest, living alone and disabled elderly people at home, and promoting neighborhood harmony and community harmony.

"Property+Pension" is more convenient to serve the elderly.

Aunt Liang, who is over 70 years old, and her wife live in Bicui Hua Ting Community, West Street, Zhongshan City. With the growth of age, Aunt Liang often encounters some difficulties in her daily life. One day, she wanted to go to the hospital with her wife, only to find that the wheelchair at home was broken, which puzzled the old couple. In desperation, Aunt Liang called the residential property for help. After a while, the property staff sent a wheelchair emergency to Aunt Liang, and contacted volunteers through the owner’s WeChat group to repair Aunt Liang’s wheelchair.

"We all live and work in a community and are familiar with the situation of the owners. It is also convenient to serve the elderly." Su Jinzhang, the property manager of Bicui Hua Ting Community, told the reporter that there are more than 3,000 residents and more than 200 elderly people in the community, including more than 20 elderly people who live alone and are very old. "After becoming a pilot project of’ property+old-age service’ in 2022, with the goal of’ leading by Party building, assisting by property of industry committee, developing new-type old-age service’, we mobilized party member, property staff, volunteers and other forces in the community, established archives for the classification of the elderly in the community through household surveys, formulated a basic service’ menu’ of caring for the family, and provided services more pertinently." Su Jinzhang introduced that the basic services of caring for the home are based on ensuring the basic needs of the elderly, mainly including home visits, food delivery, home cleaning, home maintenance, and purchasing daily necessities.

In the view of Xu Lichang, the customer service assistant of Bitui Hua Ting Residential Area, the biggest advantage of the property in providing aged care service is that it is close to the elderly in the residential area, familiar with the situation of the elderly and provides services in a more timely manner. "There are more than 30 staff members in our property, as well as 3 community butlers, plus volunteers, so it is very convenient to carry out services. Moreover, the property also has 24-hour duty personnel who can handle the difficulties encountered by the elderly at any time. "

According to Zeng Wen, there are more than 5,000 households in Xingchen Garden in the port town, and there are more than 180 elderly people over 60 years old, of whom about 30% are elderly people living alone or empty nesters. "After the pilot project of’ property+aged care service’ was launched, we went to the household to explore the basic situation and needs of the elderly in the community, established a library of exclusive aged care services in the community, and provided home-based services for the elderly." Zeng Wen said that while providing home services such as housekeeping, catering and running errands for the elderly, the old-age service project department often organizes activities for the elderly in the community, conducts holiday condolences and visits, and arranges vehicles to pick them up. "Living in a community, with close distance and familiarity, these services are very convenient to carry out."

"Property+Pension" Revitalizes Community Resources

Every morning, the service station for the aged in Xingchen Garden is very lively. The old people in the community get together to chat and carry out various cultural and recreational activities in the activity room. The KTV on the second floor is the most popular among the old people. The old-age service station will also hold lectures on nutrition and health, smart phone applications and other knowledge every week, so that the old people can have fun and learn.

"The old-age service station was transformed from the former customer service center of the property, and now it has become the most frequent’ gathering point’ for the elderly in the community." Zeng Wen told reporters that after the "property+aged care service" was launched, Xingchen Garden Property invested 50,000 yuan to upgrade the previous property service center and built more than 100 square meters of Xingchen Garden home-based aged care service station for the elderly in the community to carry out recreational activities.

Bicui Hua Ting Community makes full use of the resources of medical staff living in the community to set up a medical volunteer service team to provide medical knowledge popularization, free blood pressure measurement and other medical care services for the elderly in the community, and also regularly organizes exercises such as body-building exercises and finger exercises. "We have also carried out many psychological counseling activities for the elderly through the integration of resources of community owners, effectively alleviating the loneliness and loss of the elderly living alone and empty nesters." Xu lizhen said.

Yingyue Community in Banfu Town has set up a volunteer service team with property staff as the main body and young or healthy elderly people as the auxiliary to provide "many-to-one" daily care services for elderly people living alone in the community. In addition, through the integration of property personnel, volunteers and other forces, they continue to carry out services such as cleaning, nursing, health, entertainment and assistance in the community, and provide services such as home cleaning, medical rehabilitation, and heart-to-heart communication for the elderly in need.

Special activities of Dragon Boat Festival, hand-made moon cakes in Mid-Autumn Festival, distribution of red envelopes in Double Ninth Festival, golden wedding photography, convenience market, open-air movies, and prevention of online fraud propaganda, all the "property+old-age service" pilot communities have carried out a series of activities in combination with the actual situation, which enriched the lives of the elderly in the community through participation and interaction, and also made the relationship between the property and the owners and the neighborhood more harmonious.

Zeng Wen told reporters that Xingchen Garden belongs to a relatively large community. In the past, the cleaning of the community was mainly done by the property. Now, the property and the Tai Chi team and dance team of the elderly in the old-age service station organize the "care for their homes" activities, and many community owners will take the initiative to participate and clean their common homes together. "In the past, when there were some uncivilized behaviors of keeping pets in the community, property persuasion was prone to contradictions. Now many owners will take the initiative to participate in persuasion, which is more acceptable to everyone and makes the relationship between all aspects of the community more harmonious."

"Property+Pension Service" realizes five integrations

The relevant person in charge of Zhongshan Civil Affairs Bureau said that in the pilot project of "Property Pension Service", several communities gave full play to the advantages of property service enterprises, such as staying in the community, being close to residents and responding quickly, and provided close and convenient services for the elderly living at home in the community with the integration of facilities, needs, teams, wisdom and culture.

Facility integration. By revitalizing the existing public facilities resources in the community, integrating all kinds of idle and inefficient public houses, and with the consent of the owners, the property service enterprises have transformed them into home-based community pension services, realizing the nearby configuration of home-based pension services in the community and meeting the daily activities needs of the elderly.

Demand integration. Property service enterprises fully grasp the relationship between property demand and old-age demand, and through home visits, telephone interviews, etc., conduct surveys and demand surveys on the basic situation and old-age demand of residents in the community, especially the elderly, establish an information archive for the elderly, grasp the most urgent old-age service demand of the elderly, and establish a list of home-based old-age services dedicated to their own communities in a targeted manner to provide intimate and warm-hearted home-based old-age services for the elderly.

Team integration. Property service enterprises provide human resources to promote "property+aged care service" by setting up a compound team of "property+aged care service". Each property company also incorporated the aged care service into the annual training plan of the enterprise, established an incentive mechanism, and encouraged property service personnel to actively participate in the aged care service.

Wisdom fusion. Property service enterprises use their own relatively perfect management service platform, use big data, Internet and other technologies, add a smart pension service platform, and open up many online service functions such as housekeeping appointment, shopping and medicine purchase, health management, medical registration, etc., which improves the intelligent level of home community pension services.

Cultural integration. Starting from the living characteristics, living habits and hobbies of the local elderly, the property service enterprises fully integrate the existing facilities and service resources, and explore mutual support modes such as supporting the elderly, strengthening the elderly and helping the weak, so that the needs of the elderly for life care, spiritual comfort, entertainment and recreation can be met in the process of mutual assistance.

According to reports, in order to promote the standardized development of "property+aged care service", Zhongshan Civil Affairs Bureau set up a working group to formulate detailed evaluation indicators, and included property service personnel in the city’s aged care service training targets for regular training. Moreover, the civil affairs departments at all levels in the city conducted a comprehensive evaluation of the pilot units in accordance with the evaluation index of the "property+old-age service" pilot project in Zhongshan City, and adopted the method of awarding instead of supplementing, and gave 30,000 yuan to those who scored more than 85 points.

"Zhongshan Civil Affairs Bureau issued the implementation plan of’ property+aged care service’ this year, requiring at least one property service unit in each town (street) to declare and carry out aged care service." The relevant person in charge of the Civil Affairs Bureau said that Zhongshan will promote the coordinated development of the old-age care business and the old-age care industry by exploring, innovating and developing the home community old-age care service model, so as to better meet the increasingly diversified and multi-level old-age care service needs of the elderly.